Google Trends Shows Vader, Yoda, Jedi and Mandalorian Is What Matters for Star Wars
by Brian Wang from NextBigFuture.com on (#6FR8S)
Over all the decades of Star Wars shows, who are the most iconic characters and relevant toys? Google Trends confirms it is Vader, Yoda, Jedi and for a while Mandalorian. Five years ago I wrote how Disney was failing at the basics of Star Wars merchandising. They were making movies and shows with very little ...