The lines between streaming and cable continue to blur
Enlarge / O.B., aka Ouroboros, in Marvel's Loki show, which streams on Disney+. (credit: Marvel)
Despite promises of new and improved TV and movie viewing experiences, streaming services remain focused on growing revenue and app usage. As a result of that focus, streaming companies are mimicking the industry they sought to replace-cable.
On Monday, The Information reported that Disney plans to add "a series" of channels to the Disney+ app. Those channels would still be streamed and require a Disney+ subscription to access. But they would work very much like traditional TV channels, featuring set programming that runs 24/7 with commercials. Disney hasn't commented on the report.
Disney is exploring adding channels to Disney+ with "programming in specific genres, including either Star Wars or Marvel-branded shows," The Information said, citing anonymous "people involved in the planning." It's unknown when the Disney+ channels are expected to launch.