Aldi liable for ‘flagrant’ copyright breach of rival brand’s packaging, federal court finds

Supermarket giant sought to use Baby Bellies' designs for its own commercial advantage', judge says

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Supermarket giant Aldi has been found liable for copyright infringement over packaging for children's snack foods that used a rival brand as a benchmark" for its design.

Aldi - which once used the slogan like brands, only cheaper" - launched a rebrand of a range of children's snack food products including fruit-flavoured corn puffs under the Mamia brand in August 2021.