AI is contributing to Meta’s growth – just not the kind anyone cares about
 Good old machine learning, not LLMs, are what's really paying for Zuck's genAI splurge
Good old machine learning, not LLMs, are what's really paying for Zuck's genAI splurge Believe it or not, Meta's AI investments made a meaningful difference to its advertising business in Q2 - it's just that those models aren't the kind that's got everyone, including the Social Network, plowing tens of billions of dollars a year into datacenters....