Article 703AD Ben & Jerry’s co-founder quits, accusing Unilever of silencing social mission

Ben & Jerry’s co-founder quits, accusing Unilever of silencing social mission

by
Mark Sweney
from World news | The Guardian on (#703AD)

Jerry Greenfield says he cannot in good conscience' continue and says company has lost its independence

The Ben & Jerry's co-founder Jerry Greenfield has stepped away from the ice-cream brand after nearly 50 years, claiming it has lost its independence and accusing its parent company, Unilever, of having silenced" its social mission.

Greenfield said in a letter posted by his co-founder, Ben Cohen, that he could no longer in good conscience" remain an employee of a business that he argued had been muzzled by the UK-listed Unilever, despite an agreement protecting its social mission when it was taken over in 2000.

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