Targeted Advertising
This happened in Baton Rouge a couple of weeks ago. The bus bears an ad that could not be more relevant.
As it happens, the Dudley DeBosier firm represents plaintiffs in motor-vehicle cases, among others; "bus" isn't on this list of vehicles but I'm sure the list is non-exclusive.
According to the report, three people suffered minor injuries in the accident, including the bus driver. A Dudley DeBosier representative declined to comment on whether the firm is now representing any of those people, but if they aren't, then I'd have to question the effectiveness of bus advertising.