The great British make off: how a new materialism can give us back control | Ruth Potts
by Ruth Potts from on (#29X1F)
A true march of the makers will turn the tables on our abusive consumer culture and deliver the richer relationship with 'stuff' that our economy is crying out for
Materialism has become synonymous with consumerism - wasteful, debt-fuelled and ultimately unsatisfying. But what if we've not been looking in the wrong place for happiness, and we've just got the relationship badly wrong? Like an abusive relationship, we voraciously acquire things we barely use to fill acres of storage space while underpaid workers sleep in tents outside warehouses that feed our seemingly insatiable desire for more. There must be a better way.
This is a vital step if we are to find ways for everyone to thrive while living within environmental means
Related: The big orange shed that holds the key to Britain's economic recovery | Aditya Chakrabortty
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