Study: Pokémon Go led to increase in traffic deaths, accidents

Enlarge / Don't hunt for Poki(C)mon and drive, kids... (credit: SOPHIA KEMBOWSKI/AFP/Getty Images)

Since Poki(C)mon Go's launch last summer, there have been plenty of anecdotal news reports and social media mentions of players being hurt or even killed while playing the game. A new study from Purdue University, though, uses detailed local traffic accident reports to suggest that Poki(C)mon Go caused a marked increase in vehicular damage, injuries, and even deaths due to people playing the game while driving.

In the provocatively titled "Death by Poki(C)mon Go" (which has been shared online but has yet to be peer-reviewed), Purdue professors Mara Faccio and John J. McConnell studied nearly 12,000 accident reports in Tippecanoe County, Indiana, in the months before and after Poki(C)mon Go's July 6, 2016 launch. The authors then cross-referenced those reports with the locations of Poki(C)stops in the county (where players visit frequently to obtain necessary in-game items) to determine whether the introduction of a Poki(C)stop correlated with an increase in accident frequency, relative to intersections that didn't have them.

Getting at causation

While the incidence of traffic accidents increased across the county after Poki(C)mon Go's introduction, that increase was a statistically significant 26.5 percent greater at intersections within 100 meters of a Poki(C)stop, compared to those farther away. All told, across the county, the authors estimate 134 extra accidents occurred near Poki(C)stops in the 148-day period immediately after the game came out, compared to the baseline where those Poki(C)stops didn't exist. That adds up to nearly $500,000 in vehicle damage, 31 additional injuries, and two additional deaths across the county, based on extrapolation from the accident reports.

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