‘I Don’t Fit Into Any Of Corporate America’s Little Boxes,’ Says Single, 18-To-36-Year-Old Hispanic Female With Brand Loyalty To Tom’s, Chobani
LOS ANGELES, CA-Declaring herself a unique and sovereign individual who can't be quantified by demographics or pigeonholed by big business, Carla Martin, a single, childless, 18-to-36-year-old bilingual Hispanic female with brand loyalty to Tom's shoes and Chobani Greek yogurt and who expects to take two airline"