Consumers believe businesses put profit before staff and customers

Poll for CBI finds that most consumers believe firms abuse their trust and sacrifice loyalty for a quick return

Consumers believe businesses put profits before staff wellbeing and customer service, according to a poll for the CBI.

The business lobby group said the word profit was used "like a dirty word" by a majority of consumers, who believe businesses abuse their trust and sacrifice loyalty for a quick return. It said the results should persuade companies to be more transparent about how they generated profits.