Clarification: Lime Prices

Last week we discussed Limebike raising its prices to 30 cents per minute. Numerous people have, using their apps, since reported a 25-cent rate. A spokesperson for Lime explains that "As we enter the busy summer travel months, we've adjusted our pricing in some markets to ensure that our service is reliable and that we can continue to offer excellent operational support where riders demand it most." Lime did not explain if our commenter's experience may have been a poorly timed encounter with congestion pricing or some other sort of trial.

Although company statements and materials are cagey about rates, anecdotal evidence from the app suggests that the typical rate is now 25 cents per minute. Though now a 67% increase over earlier in the year instead of 100%, I believe the rest of the analysis in that post stands.