Article 5B0Z7 For every disastrous rebrand, there is an IT person trying to steer away from the precipice

For every disastrous rebrand, there is an IT person trying to steer away from the precipice

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from www.theregister.com - Articles on (#5B0Z7)
The Cassandra of 1980s tech: Doomed to warn, but never be heeded

Who, Me? This Monday's Who, Me? is a reminder that for every ludicrous bit of company branding, there is always somebody behind the scenes yelling "No!"...

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