SAP's lift-and-shift-to-the-cloud plan will need more than CGI to convince users it has a clear vision for ERP

At the end of the day, biz customers will buy the product they want

Analysis Christian Klein cut a lonely figure in front of mysteriously floating cameras in his computer-generated studio. Yet, presenting a vision of enterprise resource planning arguably as idealised as the CGI mountains looming over his shoulder, SAP's CEO pressed on....