Google is killing “Google Play Movies & TV” on smart TVs
Enlarge (credit: Google)
It sure seems like "Google Play Movies & TV," Google's video content store, is on the way out. Late last year, the Android version of the Play Movies & TV app was rebranded as "Google TV," and now, Google is announcing (via 9to5Google) that on many smart TV platforms, Google's purchased video content will be accessible from the YouTube app. The transition will start June 15, when Google says the "Google Play Movies & TV app will no longer be available on Roku, Samsung, LG, and Vizio smart TVs."
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Google Play Movies & TV launched in 2012 (previously, it was "Google Movies") as a way to buy and rent professional, Hollywood-style video content through Google's ecosystem. It launched as part of the unified Google Play ecosystem, alongside the Google Play app store, Google Play Books, Play Music, and Play Magazines. Google Play Magazines eventually became Google Play Newsstand and shut down in 2018 in favor of the revamped Google News. Google Play Music died in 2020, and users were pushed to YouTube Music. That makes two dead Google Play brands so far.
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