Luxury brand Hermès plans new factories as handbag demand soars
by Rupert Neate Wealth correspondent from World news | The Guardian on (#5W9DD)
French fashion house to open factories in Louviers, Sormonne and Riom as bags become must-haves
Hermes, the French luxury goods maker, is opening three new factories as it struggles to keep up with demand for its 5,000-plus Birkin and Kelly handbags.
The company said on Friday it planned to open new leather goods factories in the French towns of Louviers, Sormonne and Riom before 2024 in order to increase and speed up its production of the expensive bags.
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