Sainsbury’s declares it is winning back Lidl and Aldi customers
by Sarah Butler from Economics | The Guardian on (#6G2DF)
Chief says firm making record gains in market share after passing on savings to shoppers with discounted groceries
Sainsbury's has said it is winning back sales from Aldi and Lidl for the first time, after a slowdown in food inflation helped it increase the amount of items sold across the business.
The supermarket said it was on track to deliver full-year profits at the upper end of expectations - however, pre-tax profits dived by 27% to 275m in the six months to 16 September as sales of clothing and general merchandise, including at the group's Argos chain, slumped over the summer.
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