London protest calls for Gaza ceasefire and boycott of Israel-linked brands

Demonstrators in and around Oxford Street campaign against retailers including Puma, Hewlett-Packard and Axa

• Israel-Gaza war: latest updates

Hundreds of people have marched along Oxford Street in London calling for an immediate ceasefire in Gaza and a boycott of Israel-linked" brands, as traffic in the busy shopping district was brought to a standstill days before Christmas.

There can be no Christmas as usual while a genocide is happening," the organisers and activist group Sisters Uncut wrote on social media on Saturday, calling for the boycott of brands including Puma, HP and Axa.