Creative self-disruption (or how to adapt to rapid business change)

There are four general guidelines to help managers adapt their business mindsets and models

Like many readers, I still vividly recall when Nokia was the dominant player in mobile phones, with more than 40% of the market, and Apple was just a computer company. I remember when Amazon was known only for books, and when dirty taxis or high-priced limousines where the only alternative to public transport or my own car. And I recall when the Four Seasons, Ritz-Carltons, and St Regises of this world competed with one another - not with Airbnb.