Article 6S88M Bluesky Adds 700,000 New Members as Users Flee X

Bluesky Adds 700,000 New Members as Users Flee X

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Bluesky adds 700,000 new members as users flee X after the US election

Bluesky adds 700,000 new members as users flee X after the US election

Social media platform has become a 'refuge' from the far-right activism on X, experts say, after Elon Musk teamed up with Donald Trump
Luca Ittimani
Tue 12 Nov 2024 13.44 AEDT

Social media platform Bluesky has picked up more than 700,000 new users in the week since the US election, as users seek to escape misinformation and offensive posts on X.

The influx, largely from North America and the UK, has helped Bluesky reach 14.5 million users worldwide, up from 9 million in September, the company said.

Social media researcher Axel Bruns said the platform offered an alternative to X, formerly Twitter, including a more effective system for blocking or suspending problematic accounts and policing harmful behaviour.
...
"It's become a refuge for people who want to have the kind of social media experience that Twitter used to provide, but without all the far-right activism, the misinformation, the hate speech, the bots and everything else," he said.
...
The platform has previously benefited from dissatisfaction with X and its billionaire owner, Elon Musk, who is closely tied to US president-elect Donald Trump's successful election campaign. Twitter shed millions of users after rebranding to X and usage in the US slumped by more than a fifth in the subsequent seven months.

Bluesky reported picking up 3 million new users in the week after X was suspended in Brazil in September and a further 1.2 million in the two days after X announced it would allow users to view posts from people who had blocked them.

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