Gen Z, Millennials Prefer Influencer Content Over Premium Entertainment

A new Deloitte study found that about 50% of younger consumers prefer watching creator-driven content on social media over big-budget Hollywood entertainment, claiming they feel more connected to influencers than to actors. What do you think?

In my day, young people had to suck it up and relate to Julia Roberts."

Clint Martinez, Rug Designer

A-list actors can be so cold and inaccessible with all their restraining orders."

Donald Orelove, Unemployed

I thought Marvel's last unboxing video was pretty good."

Alexis Romero, Wool Boiler

The post Gen Z, Millennials Prefer Influencer Content Over Premium Entertainment appeared first on The Onion.