A zero waste business policy is now easier to implement than you think
While the idea of the circular economy has been around for decades, technology has only recently made it possible for companies across industries to participate
The notion of a circular economy - where almost everything is reused and little is discarded - once seemed like little more than a futurist's pipe dream. But with everything from a plane made of trash to a zero waste office park, businesses small and large are increasingly turning the fantasy into reality.
The idea of a circular economy has been around since the late 1970s, but for a long time it simply wasn't possible: the technology hadn't caught up with the vision, and most companies were reluctant to get onboard. But all of that is starting to change, beginning with the language. Experts and innovators increasingly speak of a "regenerative" economy, one in which, from beginning to end, the parts of a product can be reused over and over again. It's also about coming up with new ways of conceiving what a business, a building or a product can be.
Related: Are you secretly your company's chief sustainability officer?
Related: Leading experts gather at the Circular Economy 100 Annual Summit
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