by Shane Hickey and Franki Cookney on (#1ZRF2)
The room-rental website, now worth $30bn, faces a critical year as city authorities clamp downIn the back room of a pub in Kentish Town, a group of middle-class Londoners are perched on velvet-covered stools, eating hummus and talking about property. On the wall, above a pile of empty beer kegs, a slide presentation is in progress. A video of Airbnb’s recent advert shows smiling hosts opening their front doors and declaring their support for Sadiq Khan’s post-Brexit “London is open†campaign.The audience of Airbnb hosts are there after receiving individual invitations from the company to a “home sharers†meet-up – a concept largely unfamiliar to the slightly bemused crowd. Jonathan, an enthusiastic Californian Airbnb employee, who was recently seconded to London to set up the clubs, is happy to explain: “Homesharing clubs are simply a way of organising this into something … that has a unified voice … then actually takes actions as a collective,†he says, in a less than clear answer. Continue reading...