Google still pushing its WebP image format
It seems we'll never overthrow the mighty JPG as an image format, although finally PNGs are supported everywhere. The old GIF format is still used on a regular basis too. So why is Google putting such effort into pushing its new WebP format for images? Well, size, mostly.
Google developers claim WebP images yield a reduction in file size of nearly 35%. And they've been testing it too, on the Google App store, where page load time has been shortened by about 10%.
Will Google have the muscle to push WebP into common usage? Read more at the Google Chromium blog .
Google developers claim WebP images yield a reduction in file size of nearly 35%. And they've been testing it too, on the Google App store, where page load time has been shortened by about 10%.
Will Google have the muscle to push WebP into common usage? Read more at the Google Chromium blog .
5-10 years ago when bandwidth was a premium and substance mattered more than style, maybe WebP would have caught on. Today, general users don't care, they just want the shiny things.