Ring aired a Super Bowl ad touting its Search Party feature that didn't quite get the intended buzz. Instead, the commercial scared the pants off of anyone concerned about a mass surveillance state.The feature is advertised as a way to reunite missing dogs with their owners, a noble cause indeed, but Search Party does this by turning individual Ring devices into a surveillance network. Each camera uses AI to identify pets running across its field of vision and all feeds are pooled together to potentially identify lost animals. I've never seen a slope quite so slippery, as the technology could easily be rejiggered to track people.